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VG CEO & Founder Drew Shula Talks “Surveillance Environmentalism” with Green Building Advisor

Image Source: Climate Trace

VG Founder & CEO Talks “Surveillance Environmentalism” with Green Building Advisor

 

Verdical Group’s Founder & CEO, Drew Shula, was recently interviewed by Justin R. Wolf for a Green Building Advisor article on Climate TRACE, a coalition that uses AI and satellite imagery to measure global emissions.

Shula spoke to the importance of data collection as a crucial first step in reducing emissions worldwide.

“Every industry, every company, every country is going through the process of drawing down emissions,” Shula says. “They’re not required to reduce emissions in most cases, but there will be more pressure for them to change [once this data] come out. You can’t manage what you don’t measure.”